Job Information
Warner Bros. Discovery Manager, Retail Business Development in Burbank, California
Welcome to Warner Bros. Discovery… the stuff dreams are made of.
Who We Are…
When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Your New Role...
The Manager of Sales & Retail Business Development is in charge of driving sustainable consumer products revenue growth overseeing Specialty, Dept. Store, Mid-tier, & Off Price Accounts in the US.
The Manager will work & report to the Director of Specialty & Value Sales & Retail Business Development to assist, develop and execute Warner Bros. Discovery Consumer Products retail sales growth initiatives, develops, sells in, executes and activates key domestic retail strategies that align with Warner Bros. Studio’s strategic marketing, sales, brands and franchise portfolio initiatives. The Manager will act as a Sales & Retail Business Development Account Executive, Brand Ambassador, Change Agent, and Influencer leveraging Specialty & Value licensees and Warner Bros.’s organizations. The Manager will directly manage Specialty, Dept. Store, Mid-tier & Off Price retail programs as the retail expert to key US national accounts with focus on collaboration across the WBCP enterprise, responsible for annual sales and growth targets across key lines of business – Toys, Collectibles, Fashion, Home, Hardlines, Publishing, Food, Health & Beauty.
Your Role Accountabilities....
Works & reports directly with the Sales RBD Director Sales & Retail Business Development, Specialty, Dept. Store, Mid-tier, Off Price key accounts on developing business plans, strategies and revenue goals.
Develops opportunistic sales strategies in collaboration with licensees and retailers
Identifies white space opportunities to drive incremental revenue
Partners with Sales RBD Team/Licensees/Category/Franchise/Retail Marketing/Product Development to develop & execute retail strategies & initiatives
Communicates WBDCP licensing and marketing strategies to retail accounts
Aids in negotiating and supporting the implementation of retail programs
Analyzes retail POS data, identifies gaps & opportunities to drive to retail
Works directly and in conjunction with the Director of Specialty-Value with appropriate retail personnel (e.g. buyers, marketing, planning)
Directly manages retail programs focused on specific lines of business & revenue goals
Manages and maintains weekly team reports, recaps & sales team documents
Provides internal & external business retail updates
Manages and executes key account planning, budget & quarterly forecasting in partnership with Category/Licensees/Retailers/Franchise/Finance/Retail Analytics/Marketing
Assists in Joint Business Plans: Retailers & key licensing partners
Collaborates and partners with Retail Marketing/Franchise teams driving retail initiatives & activations
Manages Ad pub budget related to accounts
Manages T&E budget
Applies competitive and industry knowledge, trends & data to everyday decision-making
Acts as decision maker with guidance from Director Sales & RBD Specialty & Value
Assists with development and execution of studio swing presentations
Presents & develops high quality retail presentations leveraging franchise strategies, consumer insights and market trends that support the Warner Bros. brand and franchises
Qualifications & Experience...
Work Experience
- Minimum 5 years’ experience in retail-related buying, product development and/or sales at a manufacturer, retailer or licensor. Entertainment industry experience recommended.
Education, Professional Training, Technical Training or Certification
- BA/BS degree preferred
Knowledge/Skills
Strong knowledge of US based retail industry, retail landscape, licensed merchandise, solution selling and marketing principals
Strong strategic, digital and analytical skills
Strong understanding of digital, social media, marketing and eCommerce trends
Strong sales & solution selling skills: relationship building, presentations, influencing skills
Proven financial acumen
Proven and effective interpersonal skills and ability to develop relationships with personnel at all levels of retail organization
Team collaborator and working with cross functional teams
Ability to navigate and work through a matrix structure to deliver the end solution
Respectful role model, leader, resilient, tenacious, diplomatic and problem solver
Proven and effective written and oral communication skills
Strong developing & delivering retail pitches & presentations
Strong organizational/leadership & planning skills
Working knowledge of creative and product development
Proven ability to drive business independently, demonstrates leadership and management skills
Computer Skills: MS Word, Excel, and PowerPoint
Must have the ability to communicate effectively with all levels of personnel
Must have the ability to pay close attention to detail
Must have the ability to organize and schedule work effectively
Must have the ability to work well under time constraints
Must have the ability to handle multiple tasks
Must be able to work independently and meet deadlines
Must demonstrate flexibility and effectiveness when faced with changing schedules or priorities
Some travel required
Management has the right to add or change duties and job requirements at any time
How We Get Things Done…
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you’re a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at recruitadmin@wbd.com.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $95,550.00 - $177,450.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.